New ecommerce retailer Survival Kits Online (www.survivalkitsonline.com)
intends to help the public ready itself against any natural or man-made disaster. "The number one goal of this business is saving lives by providing an easy, affordable way to one-stop-shop on the internet or by telephone," say its two managing partners Chad Allen and Scott Kastner. "We are committed to helping the public and to minimizing the pain and suffering as seen in the past."

Disaster preparedness can be confusing. Recommendations from Federal/National, State or local government agencies are lengthy and tedious and consist of gathering individual disaster survival supplies and putting together a kit. These items need to be checked every six months, rotated, discarded when expir ed and then re-purchased. Having supplies in several locations is critical. Supplies kept in your home, auto, work or school means that you will be able to grab them and go. This might be the difference between life and death in some cases as we have seen in recent disasters such as Hurricane Katrina on the Gulf Coast and the 1994 Northridge Quake in Southern California.

www.Survivalkitsonline.com has selected products that are complete, safe and reliable with a five-year shelf life. The U.S. Coast Guard as well as the Canadian Transport Department has approved both the survival food and water. Shopping for disaster survival supplies couldn't be easier. Survival Kits Online also provides a newsletter to keep registered users up-to-date on the latest survival trends along with any current specials that the site might have. They also provided a reminder service to check supply expiration dates via email.

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