Rob Lawrence has been a leader in civilian and military EMS for over a quarter of a century. Currently, he is the principal of Robert Lawrence Consulting. He previously served as the chief operating officer of Paramedics Plus in Alameda County, California. Before that, Rob was the COO of the Richmond Ambulance Authority, which won both state and national EMS Agency of the Year awards during his 10-year tenure.
Before coming to the U.S. from the U.K. in 2008, Rob served as the COO for the East of England Ambulance Service in Suffolk County, England, and as the executive director of operations and service development for East Anglian Ambulance NHS Trust. Rob is a graduate of the UK's Royal Military Academy Sandhurst and served worldwide in the Royal Army Medical Corps with a 22-year military career encompassing many prehospital and evacuation leadership roles,
Rob is a former board member of the American Ambulance Association and currently serves as chair of its Communications Committee and a member of the media rapid response task force, providing industry media response to national industry-related news inquiries.
Connect with him on LinkedIn or Twitter @ukrobl.
