I’ve had the opportunity to work with the Praetorian Group since its inception with PoliceOne.com. Based on that positive previous experience, Globe readily stepped up as a charter sponsor on FireRescue1.com. FireRescue1.com has a unique balance of news, product information, education, and community that has attracted a growing audience that allows us to target our brand and product messaging to self-selecting end-users. Alex and his team understand how to translate our marketing objectives on to the web by creating and implementing creative solutions that deliver concrete results. As a result, we are looking to expand our partnership again in the coming year.
Outsourcing these behaviors to the Praetorian Group has not only been effective, timely, and cost efficient, but the entire experience has been a welcome relief from web projects that are more typically underwhelming and over budget. More importantly, they have taken the burden of content on their shoulders (and off ours!) and allowed us the luxury of being part of the process while having them do all of the work.
I would also be remiss if I failed to reinforce that The Praetorian Group provides expertise in both the web and the public safety vertical. If you are looking for a partner who knows more about how to execute online marketing than you do, these are the people to go to.
Mark Mordecai / Director of Business Development