Amazon is giving Prime members more time than ever to shop deals — and for first responders, the timing couldn’t be better.
This year’s Amazon Prime Day runs from July 8–11, marking the longest Prime Day event to date. Over the course of 4 days, Prime members will get access to millions of deals on everyday essentials, gear, tech and creature comforts — all while juggling demanding shift schedules.
Why it matters for first responders
Whether you’re a firefighter eyeing a new pair of duty boots, an EMT looking to replace a worn-out stethoscope, or a police officer shopping for tech upgrades, Amazon Prime Day is a chance to save on gear you actually use.
It’s also a good time to reassess your everyday needs — uniform updates, medical kits, personal fitness gadgets and trackers, station supplies — and take advantage of deep discounts on tools that support your work on and off duty.
Pro tip: Add your go-to gear and workplace staples to an Amazon wish list now so you can check back easily when the deals go live.
If you’re unsure how Amazon Prime Days work, check out these frequently asked questions to get started.
What’s new for Prime Day 2025
- 4 full days of deals: Starting at 12:01 a.m. PDT on July 8, Prime Day now stretches 96 hours.
- “Today’s Big Deals”: Every day of the event features themed drops from brands like Samsung, Levi’s and Kiehl’s — dropping at midnight and running while supplies last.
- AI-powered shopping: Amazon’s assistant “Rufus” can recommend gear based on your interests — whether that’s patrol-ready gadgets, medical tools or back-to-school supplies for the kids.
- Deals every 5 minutes: Stay alert — Amazon says limited-time offers could refresh as often as every 5 minutes throughout the sale.
First responders can take advantage of Amazon Prime Day 2025 deals to stock up on professional tools, gear and essentials without stretching the budget
How to take advantage of Prime Day 2025
To access the deals, you’ll need an Amazon Prime membership. If you’re not already a member, first responders can sign up for a free 30-day trial — just in time to take advantage of the sale. Visit Amazon’s Prime membership page, choose from either a monthly or annual subscription plan and complete the registration process. Once subscribed, you’ll immediately gain access to Prime benefits, including Prime Day deals.
In 2024, Prime Day included major discounts on popular first responder essentials, and this year is expected to bring more of the same. Keep an eye out for savings on:
Pro tip: Add your most-used gear and wish list items now so you can easily track discounts when the sale begins on July 8.
Here’s a look at early Prime Day 2025 deals
-25% $12.09 $0.45 per count
Discounts available for Military, First Responders, and Government Employees.
Save up to 5% off barbells bumper plates, benches, power racks, kettlebells, squat racks, slam balls.
Save 15% off workout supplies. All products are made in the USA.
Save up to 10% off zirconia flap discs, general-duty diamond blades.
The 26oz. Shaker features a patented, noise-free twist on agitator that is designed to blend protein powders and work as a strainer to ensure a perfect drink every time.
Save up to 15% off snowboards, splitboards, apparel + accessories.
Save up to 15% off true wireless headphones, earbuds, microphones, gaming gear and office accessories.
Save 50% off gold men’s jewelry and watches.
Save up to 10% off artificial Christmas trees, wreaths and garlands, Christmas accessories.
Save 20% off t-shirts, hats, décor, outerwear.
Save up to 25% off hideout pack, Grafton pen, holden wallet.
Save up to 20% off hunting clothes and outdoor gear.
Save 15% off jeans, tees, shirts, accessories, pants, shorts, outerwear and more.
Save up to 20% off men’s shirts, women’s shorts, and workout gear.
Save up to 10% off travel bags, camera, luggage, accessories.
Save up to 15% off water bottles, sleeves, kits, and accessories.
Save 20% off men’s sunglasses, everyday sunglasses, and eyewear collections.
Save 15% off washers and dryers, kitchen and laundry appliances, parts, and accessories.
This PREMIUM wall mount flagpole is built to withstand the harsh elements and keep that like new finish.
This 5-in-1 toy set is a fantastic mix of aviation, rescue, and construction vehicles, all inspired by beloved Holiday Hess Toy Trucks and recreated in remarkable small-scale detail.
Keep it light when carrying on with the durable, well-equipped, lightweight Maxlite® Air Carry-on Expandable Hardside Spinner. The 100% polycarbonate exterior is engineered to flex if impacted to prevent splitting, cracking or punctures, and a stylish exterior finish reduces visible scratches or scuffs.
Sitka Mountain Evo Jacket - Backcountry hunting and other high-exertion mountain pursuits demand more from your outerwear. You need protection from the elements but also gear that moves with you and breathes easily without weighing you down.
Verified heroes get 2% back and free shipping, plus more exclusive offers.
October 20, 2025 09:17 AM
Save up to 30% off mobile, tv and audio, appliance, computing, displays and accessories.
Save 10% off shoes and sneakers, clothing, and accessories.
Save up to 10% off hollow-point coffee.
Save up to 20% off coffee roasters and accessories.
Save 10% off grinds coffee pouches.
Save up to 15% off s3 coffee, water bottles and more.
Save up to 25% off men’s training gear, tactical shorts.
Explore the books fire leaders, FireRescue1 contributors and experts recommend to advance your career, build leadership skills and inspire the next generation
December 02, 2025 04:11 PM
A look at discounted tech, gear and personal essentials that align with patrol and off-duty needs
November 26, 2025 12:51 PM
·
The unpredictability of the job can make celebrating the holidays a logistical nightmare; here are some unique ways to stay connected
November 20, 2025 02:44 PM
·
Grab these firefighter-approved turkey fryers and related equipment
November 18, 2025 02:00 PM
·
Stock up at 5.11 Tactical, grab a free meal at Chili’s, and enjoy more deals honoring U.S. military and first responders
November 05, 2025 04:57 PM
These stores and restaurants are showing their gratitude to fire and EMS professionals with an abundance of discounts
October 23, 2025 01:52 PM
Find deals on duty gear, household supplies, electronic devices and more — but only for a limited time
October 07, 2025 07:14 AM
·
On National Punctuation Day, test your knowledge of punctuation
September 24, 2025 10:58 AM
·
Discover how firefighters can improve sleep and fight fatigue with simple changes like air filters, blackout curtains and humidity control
September 19, 2025 03:44 PM
·
Books about the catastrophic 9/11 attacks and the long return to normalcy are crucial to the historical record of those we lost and how we moved forward
September 09, 2025 05:57 PM
·
From paddleboarding and kayaking to fishing in remote areas, discover the gear, training and self-defense strategies outdoor enthusiasts need to stay safe on the water
August 20, 2025 12:35 PM
·
Insulated, smart, and high-capacity bottles designed to help first responders beat dehydration on shift and beyond
August 19, 2025 03:52 PM
·
Insightful reads that pass on the FDNY Bravest experience to the next generation of firefighters
August 05, 2025 07:12 PM
·
From smartwatches to hydration, here are four mission-ready picks to help you build strength, regulate stress and stay fit for the job — and for life
Score discounted duty gear, workout tools and everyday essentials July 8-11 with our curated list of budget-friendly buys