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Phoenix’s mustached firefighter takes to social media for another hot weather PSA

“Watch your kids around water” is the Phoenix FD’s latest social media post to keep citizens safe

By Bill Carey

PHOENIX — As millions across the U.S. face triple-digit temperatures, the Phoenix Fire Department took to social media to remind citizens to watch children around water.

The department posted a photo of the mustached firefighter who became popular in a previous social media PSA.

“When it comes to water safety, every second counts. Please, stay vigilant and always watch your kids around water. Let’s work together to prevent these tragedies and keep everyone safe,” the post stated.

Let people know how to stay safe in the sun and heat, in the water and on the road
The department’s approach to campaigns underscores the importance of thorough research, inclusivity, collaboration and innovation